Aspirers: Have a need for status and status symbols; have a love for cash and credit cards; no interests in job security; read the latest magazines, have the latest gadgets; like the good things in life; don't save their money; they want to send out signals about their money and status.
Newspaper they read: The Sun
What social media sites do they use: Snapchat, Twitter, Whatsapp, Instagram, Soundcloud and Spotify
What mode of transport do they use: Driving a Car
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